{ "name": "Vatnix Agency Price Index", "title": "Agency Price Index", "url": "https://vatnix.com/datasets/agency-price-index/", "csv": "https://vatnix.com/datasets/agency-price-index.csv", "markdown": "https://vatnix.com/datasets/agency-price-index/index.md", "computed_at": "2026-10-19", "license": "https://vatnix.com/terms", "headline": "The Agency Price Index carries 3 published figures read from 6 sources' own pages, from 99 to 1,000 USD, read 12 October 2026.", "quotes": [ "The Agency Price Index carries 3 published figures read from 6 sources' own pages, from 99 to 1,000 USD, read 12 October 2026.", "6 of the 37 named sources read in full publish a figure; 31 publish none, read 12 October 2026.", "Agency Price Index, channel SEO: median 750 USD across 2 sources, read 12 October 2026.", "Agency Price Index, channel SEO: median 1,483.50 GBP across 2 sources, read 12 October 2026.", "Agency Price Index, channel full service: median 1,995 GBP across 1 source, read 12 October 2026.", "Agency Price Index, channel social media: median 99 USD across 1 source, read 12 October 2026." ], "citation": "\"Vatnix Agency Price Index\", updated 2026-10-19, https://vatnix.com/datasets/agency-price-index/.", "changed_since": null, "national": { "unit": "USD", "n": 3, "median": 500, "min": 99, "max": 1000, "p25": 99, "p75": 1000, "mean": 533, "units": { "GBP": 3, "USD": 3 }, "published_sources": 6, "named_sources": 39, "read_sources": 37, "not_published": 31, "published_share": 0.162 }, "by_axis": { "channel": { "SEO": { "USD": { "n": 2, "median": 750, "min": 500, "max": 1000, "p25": null, "p75": null, "mean": 750 }, "GBP": { "n": 2, "median": 1483.5, "min": 1000, "max": 1967, "p25": null, "p75": null, "mean": 1483.5 } }, "full service": { "GBP": { "n": 1, "median": 1995, "min": 1995, "max": 1995, "p25": 1995, "p75": 1995, "mean": 1995 } }, "social media": { "USD": { "n": 1, "median": 99, "min": 99, "max": 99, "p25": 99, "p75": 99, "mean": 99 } } } }, "rows": [ { "source": "thriveagency.com: SEO Pricing & Affordable SEO Packages 2026", "url": "https://thriveagency.com/seo-pricing/", "figure": "$500", "value": 500, "unit": "USD", "vat": null, "axis": { "channel": "SEO" }, "retrieved_at": "2026-10-12", "quote": "Starting at $500/month", "source_class": "primary-provider-own-site", "text_sha256": "6c66262fac8d72214eac2682de13aa18da769edef04004882047c75fe89e6bb7" }, { "source": "whitehat-seo.co.uk: Digital Marketing Pricing UK | SEO & AI", "url": "https://whitehat-seo.co.uk/digital-services-pricing", "figure": "£1,967", "value": 1967, "unit": "GBP", "vat": null, "axis": { "channel": "SEO" }, "retrieved_at": "2026-10-12", "quote": "SEO Retainer From £1,967/mo Technical audit, keyword strategy, on-page optimisation, monthly reporting, HubSpot integration", "source_class": "primary-provider-own-site", "text_sha256": "4da17692027a4305eb86cc897f11ef2f9a5e3db001acc1e04b2b20f1765085bb" }, { "source": "elitedigitalagency.io: How Much Does SEO Cost in the UK? Agency Pricing Guide", "url": "https://elitedigitalagency.io/blog/how-much-does-seo-cost-uk/", "figure": "£1,995", "value": 1995, "unit": "GBP", "vat": null, "axis": { "channel": "full service" }, "retrieved_at": "2026-10-12", "quote": "Elite Digital Agency' Growth tier sits at £1,995/month and includes AEO optimisation, four content pieces monthly, digital PR outreach, and a custom reporting dashboard.", "source_class": "primary-provider-own-site", "text_sha256": "09fb9078113bf421279b5815c7709aab7ac379674c2fc3414bc854b9e5fcefea" }, { "source": "rankite.com: Digital Marketing Packages: 2026 Pricing & What's Included", "url": "https://rankite.com/blog/digital-marketing-packages", "figure": "$1,000", "value": 1000, "unit": "USD", "vat": null, "axis": { "channel": "SEO" }, "retrieved_at": "2026-10-12", "quote": "Our own monthly SEO management service covers this piece on its own, starting from $1,000/month.", "source_class": "primary-provider-own-site", "text_sha256": "a501338f1977c1c3a32f36c401ebf78e3aa5451a84595ecc9e07e87e1eb362c3" }, { "source": "feedbird.com: Digital Marketing Agency Pricing: Fair vs Overpriced", "url": "https://feedbird.com/blog/digital-marketing-agency-pricing/", "figure": "$99", "value": 99, "unit": "USD", "vat": null, "axis": { "channel": "social media" }, "retrieved_at": "2026-10-12", "quote": "Want us to manage your social media for $99/mo?", "source_class": "primary-provider-own-site", "text_sha256": "8e24d1e76ff8c1f7a967e375739fb0f04a73f77b0f84a594031f71967308fdfe" }, { "source": "eclickpro.com: How Much Does a Digital Marketing Agency Cost in the UK? [2026 P", "url": "https://www.eclickpro.com/how-much-does-a-digital-marketing-agency-cost-uk/", "figure": "£1,000 ", "value": 1000, "unit": "GBP", "vat": null, "axis": { "channel": "SEO" }, "retrieved_at": "2026-10-12", "quote": "At EclickPro, our SEO service starts at £1,000 per month and is built around one goal — generating inbound enquiries from organic search, not just improving rankings.", "source_class": "primary-provider-own-site", "text_sha256": "7293b0a3619bebcba2ac5c66fc8efcd43826c82f1ec498932d1a35a45809c5f7" } ], "not_published": [ { "source": "expertsure.com: Digital Marketing Agency Costs UK 2026", "url": "https://www.expertsure.com/uk/digital-marketing/digital-marketing-agency-costs/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "wildcatdigital.co.uk: Digital Marketing Cost Calculator & SEO Pricing", "url": "https://wildcatdigital.co.uk/digital-marketing-pricing-uk-how-much-does-seo-ppc-digital-pr-cost-in-2026/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "ukagencies.co.uk: Digital Marketing Agency Costs UK (2026 Pricing Guide)", "url": "https://ukagencies.co.uk/blog/how-much-does-digital-marketing-agency-cost-uk/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "whito.co.uk: Marketing Retainer Cost UK 2026: £1,250 to £3,500 a Month", "url": "https://whito.co.uk/research/uk-agency-retainers/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "get-found.co.uk: How Much Does a Digital Marketing Agency Cost? UK 2026 | Get", "url": "https://get-found.co.uk/blog/digital-marketing-agency-cost-uk", "retrieved_at": "2026-09-12", "reason": "every candidate on the page was refused" }, { "source": "sidekickaccounting.co.uk: Digital Marketing Agency Pricing UK 2026: Fees and Packages · Si", "url": "https://www.sidekickaccounting.co.uk/insights/digital-marketing-agency-pricing-guide", "retrieved_at": "2026-09-12", "reason": "every candidate on the page was refused" }, { "source": "webfx.com: Digital Marketing Pricing: How Much Does It Cost in 2026? [Data]", "url": "https://www.webfx.com/digital-marketing/pricing/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "digitalapplied.com: Digital Marketing Pricing 2026: What Agencies Charge", "url": "https://www.digitalapplied.com/blog/digital-marketing-pricing-2026-agency-costs", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "clicksgeek.com: Digital Marketing Agency Pricing: 2026 Cost Guides", "url": "https://clicksgeek.com/digital-marketing-agency-pricing/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "softtrix.com: Digital Marketing Packages & Pricing for Business Growth", "url": "https://www.softtrix.com/digital-marketing-pricing-plans-and-cost-at-sofftrix/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "outerboxdesign.com: SEO Agency Pricing | How Much Does SEO Cost in 2026?", "url": "https://www.outerboxdesign.com/articles/seo/seo-pricing-costs/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "progressionagency.com: SEO Packages & Pricing", "url": "https://progressionagency.com/seo-services-pricing", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "roispectrum.com: [2026] Monthly SEO Packages: Pricing, Deliverables & ROI", "url": "https://roispectrum.com/monthly-seo-packages/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "seopowerplays.com: SEO Packages: Pricing Guide for Small Business 2026", "url": "https://seopowerplays.com/seo-packages/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "cloudcampaign.com: Social Media Management Pricing Guide", "url": "https://www.cloudcampaign.com/blog/social-media-management-pricing-guide", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "lyfemarketing.com: Social Media Management Pricing in 2026", "url": "https://www.lyfemarketing.com/social-media-management-pricing/", "retrieved_at": "2026-09-12", "reason": "every candidate on the page was refused" }, { "source": "webfx.com: Social Media Management Pricing in 2026 [+ Free Calculator]", "url": "https://www.webfx.com/blog/social-media/social-media-pricing/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "hawksem.com: Social Media Management Pricing: How Much Should You Pay in 2026", "url": "https://hawksem.com/blog/social-media-management-pricing/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "sproutsocial.com: Social Media Management Pricing for Businesses In 2026", "url": "https://sproutsocial.com/insights/social-media-management-cost/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "newmedia.com: Social Media Management Pricing", "url": "https://newmedia.com/blog/social-media-marketing-cost", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "talo.com: Social Media Management Pricing for Businesses (2026)", "url": "https://talo.com/costs/social-media-management-pricing", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "freshcontentsociety.com: Social Media Management Pricing 2026", "url": "https://freshcontentsociety.com/social-media-management-pricing-2026-guide/", "retrieved_at": "2026-09-12", "reason": "every candidate on the page was refused" }, { "source": "digitalryze.com: White Label SEO Pricing: 2026 Wholesale & Resale Benchmarks", "url": "https://digitalryze.com/white-label-seo-pricing/", "retrieved_at": "2026-09-12", "reason": "every candidate on the page was refused" }, { "source": "softtrix.com: SEO Reseller Packages", "url": "https://www.softtrix.com/blog/white-label-seo-pricing/", "retrieved_at": "2026-09-12", "reason": "every candidate on the page was refused" }, { "source": "agreedtechnologies.com: White Label Digital Marketing Pricing Guide", "url": "https://agreedtechnologies.com/blog/white-label-digital-marketing-pricing/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "carlosalbamedia.co.uk: Decoding Digital Marketing Agency Pricing Packages", "url": "https://carlosalbamedia.co.uk/digital-marketing-agency-pricing-packages/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "wiseodigital.com: Digital Marketing Costs UK: Full Packages Guide 2026", "url": "https://wiseodigital.com/blogs/digital-marketing-costs-uk/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "expertmarket.com: Digital Marketing Cost for UK Businesses: Full Guide", "url": "https://www.expertmarket.com/uk/digital-marketing/digital-marketing-cost", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "planable.io: How much to charge to manage social media in 2026 [Calculator]", "url": "https://planable.io/blog/social-media-management-pricing/", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" }, { "source": "pitchsite.io: SEO Pricing Packages 2026: What to Charge (and What Clients Get)", "url": "https://pitchsite.io/guides/seo-pricing-packages", "retrieved_at": "2026-09-12", "reason": "every candidate on the page was refused" }, { "source": "earlyseo.com: SEO Agency Pricing for Startups in 2026: What to Pay and What to", "url": "https://www.earlyseo.com/blogs/seo-agency-pricing-for-startups", "retrieved_at": "2026-10-12", "reason": "every candidate on the page was refused" } ], "sources": [ { "url": "https://www.expertsure.com/uk/digital-marketing/digital-marketing-agency-costs/", "label": "expertsure.com: Digital Marketing Agency Costs UK 2026", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://whitehat-seo.co.uk/digital-services-pricing", "label": "whitehat-seo.co.uk: Digital Marketing Pricing UK | SEO & AI", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://wildcatdigital.co.uk/digital-marketing-pricing-uk-how-much-does-seo-ppc-digital-pr-cost-in-2026/", "label": "wildcatdigital.co.uk: Digital Marketing Cost Calculator & SEO Pricing", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://ukagencies.co.uk/blog/how-much-does-digital-marketing-agency-cost-uk/", "label": "ukagencies.co.uk: Digital Marketing Agency Costs UK (2026 Pricing Guide)", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://elitedigitalagency.io/blog/how-much-does-seo-cost-uk/", "label": "elitedigitalagency.io: How Much Does SEO Cost in the UK? Agency Pricing Guide", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://whito.co.uk/research/uk-agency-retainers/", "label": "whito.co.uk: Marketing Retainer Cost UK 2026: £1,250 to £3,500 a Month", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://get-found.co.uk/blog/digital-marketing-agency-cost-uk", "label": "get-found.co.uk: How Much Does a Digital Marketing Agency Cost? UK 2026 | Get", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.sidekickaccounting.co.uk/insights/digital-marketing-agency-pricing-guide", "label": "sidekickaccounting.co.uk: Digital Marketing Agency Pricing UK 2026: Fees and Packages · Si", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.webfx.com/digital-marketing/pricing/", "label": "webfx.com: Digital Marketing Pricing: How Much Does It Cost in 2026? [Data]", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.digitalapplied.com/blog/digital-marketing-pricing-2026-agency-costs", "label": "digitalapplied.com: Digital Marketing Pricing 2026: What Agencies Charge", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://clicksgeek.com/digital-marketing-agency-pricing/", "label": "clicksgeek.com: Digital Marketing Agency Pricing: 2026 Cost Guides", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://rankite.com/blog/digital-marketing-packages", "label": "rankite.com: Digital Marketing Packages: 2026 Pricing & What's Included", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://thriveagency.com/seo-pricing/", "label": "thriveagency.com: SEO Pricing & Affordable SEO Packages 2026", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.softtrix.com/digital-marketing-pricing-plans-and-cost-at-sofftrix/", "label": "softtrix.com: Digital Marketing Packages & Pricing for Business Growth", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.outerboxdesign.com/articles/seo/seo-pricing-costs/", "label": "outerboxdesign.com: SEO Agency Pricing | How Much Does SEO Cost in 2026?", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://progressionagency.com/seo-services-pricing", "label": "progressionagency.com: SEO Packages & Pricing", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://roispectrum.com/monthly-seo-packages/", "label": "roispectrum.com: [2026] Monthly SEO Packages: Pricing, Deliverables & ROI", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://seopowerplays.com/seo-packages/", "label": "seopowerplays.com: SEO Packages: Pricing Guide for Small Business 2026", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.cloudcampaign.com/blog/social-media-management-pricing-guide", "label": "cloudcampaign.com: Social Media Management Pricing Guide", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.lyfemarketing.com/social-media-management-pricing/", "label": "lyfemarketing.com: Social Media Management Pricing in 2026", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.webfx.com/blog/social-media/social-media-pricing/", "label": "webfx.com: Social Media Management Pricing in 2026 [+ Free Calculator]", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://hawksem.com/blog/social-media-management-pricing/", "label": "hawksem.com: Social Media Management Pricing: How Much Should You Pay in 2026", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://sproutsocial.com/insights/social-media-management-cost/", "label": "sproutsocial.com: Social Media Management Pricing for Businesses In 2026", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://newmedia.com/blog/social-media-marketing-cost", "label": "newmedia.com: Social Media Management Pricing", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://talo.com/costs/social-media-management-pricing", "label": "talo.com: Social Media Management Pricing for Businesses (2026)", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://freshcontentsociety.com/social-media-management-pricing-2026-guide/", "label": "freshcontentsociety.com: Social Media Management Pricing 2026", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://digitalryze.com/white-label-seo-pricing/", "label": "digitalryze.com: White Label SEO Pricing: 2026 Wholesale & Resale Benchmarks", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.softtrix.com/blog/white-label-seo-pricing/", "label": "softtrix.com: SEO Reseller Packages", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://agreedtechnologies.com/blog/white-label-digital-marketing-pricing/", "label": "agreedtechnologies.com: White Label Digital Marketing Pricing Guide", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://feedbird.com/blog/digital-marketing-agency-pricing/", "label": "feedbird.com: Digital Marketing Agency Pricing: Fair vs Overpriced", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://carlosalbamedia.co.uk/digital-marketing-agency-pricing-packages/", "label": "carlosalbamedia.co.uk: Decoding Digital Marketing Agency Pricing Packages", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://wiseodigital.com/blogs/digital-marketing-costs-uk/", "label": "wiseodigital.com: Digital Marketing Costs UK: Full Packages Guide 2026", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.expertmarket.com/uk/digital-marketing/digital-marketing-cost", "label": "expertmarket.com: Digital Marketing Cost for UK Businesses: Full Guide", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.eclickpro.com/how-much-does-a-digital-marketing-agency-cost-uk/", "label": "eclickpro.com: How Much Does a Digital Marketing Agency Cost in the UK? [2026 P", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://planable.io/blog/social-media-management-pricing/", "label": "planable.io: How much to charge to manage social media in 2026 [Calculator]", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://pitchsite.io/guides/seo-pricing-packages", "label": "pitchsite.io: SEO Pricing Packages 2026: What to Charge (and What Clients Get)", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.earlyseo.com/blogs/seo-agency-pricing-for-startups", "label": "earlyseo.com: SEO Agency Pricing for Startups in 2026: What to Pay and What to", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.strategyfinders.com/white-label-seo-services-complete-pricing-and-service-guide/", "label": "strategyfinders.com", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://clutch.co/agencies/digital-marketing/pricing", "label": "clutch.co", "license": "the publisher's own terms; quoted for reporting and comment" } ], "methodology": "Every row is a verbatim sentence read from the named source's own page through our fetch service on the date shown, hash-pinned to the stored read (the sha of the page's visible text; the raw page is mirrored to R2). 6 of the 37 named sources that could be read published a usable figure; 31 published none and are recorded as not published, never filled in; 2 could not be read (blocked, dead or unreachable) and count nowhere. The headline figures (median, minimum, maximum, quartiles) are over ONE figure per source in USD (a source's median where its page yielded several accepted sentences), so N counts sources, never sentences; 470 candidate sentence(s) were refused by a reviewer with the reason recorded. The fuller derivation this dataset is chartered to grow into (not yet what the figures above are; they are each source's own published figure as read): median, minimum and maximum published monthly price per channel (SEO, PPC, social, content, full service) per market (UK in GBP, US in USD) per tier, across every agency that publishes a number; the share of agencies that publish at all against quote-only; the PPC management fee expressed both ways (flat fee and per cent of ad spend) so the two are comparable; and the white-label wholesale price beside the retail one, which is the margin nobody puts on a page", "embed": "

99 to 1,000 USD

3 published figures, Agency Price Index, across 6 sources, read 12 October 2026

Source: Vatnix Agency Price Index
" }